I was over at a friends home recently. She was telling me how she ordered Twinings tea from their USA site, but through a special "Direct From The UK" link after hearing a British Twining's fan complain about the lack of quality in the tea, under that brand, she found in the U.S..
To drive her point home my friend invited me into her kitchen.
First, she had me smell a tin of Earl Grey she ordered from the Twinings USA site.
Then, she had me smell a tin of Earl Grey she ordered from the Twinings USA site via their "direct from the UK" link.
No exaggeration, the later had a scent several times as strong.
Either Twinings is sending stale tea to the US or they are starting off with lower quality tea.