Starbucks to Buy Teavana

Completely off the Topic of Tea


Re: Starbucks to Buy Teavana

Postby SilentChaos » Nov 14th, '12, 16:23

Perfect marriage. 8)

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Re: Starbucks to Buy Teavana

Postby HanshinTigers » Nov 14th, '12, 16:40

I think i just threw up a little in my mouth reading this...

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Re: Starbucks to Buy Teavana

Postby Neist » Nov 14th, '12, 16:50

Not sure what I think about this.

Just not sure. Apathy?

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Re: Starbucks to Buy Teavana

Postby Chip » Nov 14th, '12, 18:06

HanshinTigers wrote:I think i just threw up a little in my mouth reading this...

I definitely did ... :roll:

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Re: Starbucks to Buy Teavana

Postby Drax » Nov 14th, '12, 18:57

It's unclear what the status of the current Teavana corporate heads are?

I wonder, if they get "out of the way," if the attitude in the shops will change at all?

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Re: Starbucks to Buy Teavana

Postby Chip » Nov 14th, '12, 19:21

Given the payday, I would gladly get out of the way and walk away and start drinking good tea for a change!

Yeah, ne has to wonder if the high pressure sales tactics will go away?

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Re: Starbucks to Buy Teavana

Postby CuppaBuddha » Nov 14th, '12, 20:18

I think Starbuck's buying Teavana is a great thing. My dad's family is from Seattle, so we have been big SBUX fans forever. I have alot of friends who worked for SBUX in college, and they were all very happy with their employment. So maybe Teavana will start treating their employees better who will then start to treat their customers better.

Starbucks had also announced last year they were going to start opening Tazo tea houses, but I never heard anything else about it. I assume they'll skip that now. Maybe they'll combine Tazo and Teavana? When I worked for Teavana alot of customers (or potential customers) were really not interested in loose leaf (sadly) and probably would have made purchases if the could buy bagged tea.

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Re: Starbucks to Buy Teavana

Postby robbie_olive » Nov 15th, '12, 07:34

There's a reason why Starbucks pretty much never took off in Australia, and in particular Melbourne, my hometown....'cause their products SUCK!!!

Melbourne, is the cafe capital of Australia, and without a doubt, people would choose to drink at a cafe. If it meant the difference between choosing Starbucks, or nothing, I'd go for the latter.

No offence, but I'd rather go for less quantity and more quality rather than a multinational whose products just aren't up to scratch!

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Re: Starbucks to Buy Teavana

Postby sherubtse » Nov 15th, '12, 10:05

Very interesting, as Teavana recently bought out Canada's Teaopia. The latter stores have been converted to Teavana shops.

I wonder what effect this new acquisition will have on the newly-minted Teavana stores here in Canada.

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Re: Starbucks to Buy Teavana

Postby Neist » Nov 15th, '12, 10:45

I'd just be happy if they adopted better customer service practices.

Sure, the tea may be a bit expensive, and not super amazing, but I can forgive that, considering they cater to mass market. Pushy, rude employees is something I have less resilience to.

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Re: Starbucks to Buy Teavana

Postby AMH004 » Nov 15th, '12, 12:53

Excellent! It's the perfect marriage of overpriced, mediocre-quality beverages.

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Re: Starbucks to Buy Teavana

Postby Chip » Nov 15th, '12, 22:03

Thing is, Starbucks keeps them coming back over and over over.

I cannot imagine Teavana keeps 'em coming back for more than a few times, instead squeezing everything they can get from each customer walking through the door (for fear they may never return?) instead of looking for the long term relationship.

Two rather divergent strategies.

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Starbucks to Buy Teavana

Postby Jspigs » Nov 15th, '12, 22:37

I am cautiously optimistic that teavana stores will improve from a shopping experience perspective. Only time will tell.

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Re: Starbucks to Buy Teavana

Postby JRS22 » Nov 16th, '12, 08:53

Chip wrote:Thing is, Starbucks keeps them coming back over and over over.

I cannot imagine Teavana keeps 'em coming back for more than a few times, instead squeezing everything they can get from each customer walking through the door (for fear they may never return?) instead of looking for the long term relationship.

Two rather divergent strategies.


I've always assumed that Teavana tea was better than supermarket tea bags so if someone wasn't accustomed to doing research online they could be satisfied with Teavana tea. Just a guess because I've never been in one of their stores - not after reading about them here!

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