My first purchase from Adagio was a starter set (I got the flavors set), and I am delighted with it. Whoever designed the IngenuiTEA teapot deserves a medal.
I'm in Christmas shopping mode now, though, and I'd really like to introduce my mother to loose leaf tea. However, I don't think any of the Starter Sets currently on offer are quite right for her. I'd prefer her first foray into loose leaf teas be broad, so she can figure out what sorts of tea she likes. The ideal starter set for Mum would include a black tea, an oolong tea, a green tea, and maybe an herbal or a flavored tea.
So, in light of that, my suggestion is to offer a choose-your-own starter set, where the shopper can choose four samples from a selection that cuts across the entire range of Adagio's products. If that's not possible, my second-best suggestion would be to offer a mixed starter set with a composition similar to that which I outlined above. It would be a great gift for the true tea novice or for folks like my mother, who've only ever had Lipton.
Thanks for being open to suggestions!