Chip wrote:Thanks for your input ...
Shincha is traditionally off the shelves once sold out or by the end of July in Japan, whichever comes first. But I just looked at a label on a Yuuki-Cha shincha bag that says expires April 2011.
'Expiration dates' in my opinion are completely arbitrary.
I personally don't think shincha is better than non-shincha. It's different, but I'm not convinced it's better. Sometimes the difference is hardly noticeable (if at all). Other times, it's more dramatic. But it's never that big a difference.
As far as how long a sealed bag would stay fresh in the refrigerator, well... I don't think I've ever gone much past August, so can't say from personal experience.
But... I would be surprised if it wouldn't taste fresh throughout the year as long as it was sealed and refrigerated.
I like Chip's assessment on the shincha issue: It's really a celebration of Spring more than anything else.
I've only purchased two bags of shincha so far this year: Two bags of 'shincha sencha' from Maiko. It's only 1350 yen a bag and I recall liking the flavor of it more than their higher grade shincha. Really good asamushi at a really good price.