I do appreciate the effort put into names and labels-- I think that sounds like a ton of fun myself--but I haven't created any blends for the site yet, maybe that why I just don't get it.
I can only speak from the point of view of someone just looking to purchase nice tea blends, and it can be quite difficult to tell which ones were blended for good flavor and which ones are a lot of fun but mostly gimmicky (like the recently reviewed Ravenclaw blend). I'm all for creativity, but on the side of the buyers, I just think it would be nice if there was something more to help us have a bit more confidence in what we're purchasing, be that more reviews or the knowledge that the product has repeat buyers.